Etta Palumbo is a Psychologist with over 30 years’ experience in executive management, strategy, research, business development and marketing roles across government, not-for-profits and top-tier professional services firms. Most recently, Etta was Director Business Development, Marketing & Transformation at the Public Trustee - Department of Justice; Chairman of aged care and retirement living provider, SwanCare Group; and Chair of the Alliance for the Prevention of Elder Abuse (WA). Etta is passionate about positive aging, equitable access to health and social services and using innovation and technology to enhance models of care, consumer experiences and improve health and wellness outcomes for all Western Australians.